I often think of the design process as a series of mistakes. Each step is moving toward the right decision and final product. The danger in this process is to make perfection the goal. Instead, the goal should be a viable outcome that has promise. In reading the book The Year Without Pants I was inspired by Automattic’s approach to releasing new products into the wild that were not fully polished. Their goal was to place a focus on innovation and creation. To see how the product performed. Once those metrics were in, they would then invest more time into fine-tuning and further iteration.Continue Reading Design is iterative
One of the declarations from the Cluetrain Manifesto’s Ninety-Five Theses is: Conversations among humans beings sound human. They are conducted in a human voice. Similarly, a website’s design is for humans and must look and feel human. Designed in a way that is natural and easy to understand.Continue Reading Design is for humans
There’s nothing I hate more than being told I’m wrong or I missed the mark on a project or task. If I’m honest, I have even gone out of my way to avoid such situations and try to fly under the radar of critique. I’m sure many have done the same and like me are repeat offenders.Continue Reading I’ve drawn my circle. I’m going to grow.